Online Customer Reviews

Consumers say they trust Online Reviews when making buying decisions

The trend over the last 4 years is that nearly 9 in 10 consumers have read online reviews to make decisions before purchasing a product or service from a local business and 39% of those people do so on a regular basis. This clearly shows how much more regularly people are reading reviews, clearly highlighting the need for local businesses to gather more reviews and actively manage their online reputation and reviews.

When is the last time you checked to see what customers are saying about your product or services? Could there be negative reviews that may be impacting purchases or turning customers away? Search engines scour the Internet for reviews on sites such as Yelp, Yahoo, Urban Spoon, Healthgrades and social media sites such as Google+, and Facebook.  If a consumer is searching for a product or service, the last thing you want them to find on the first page of Google is a negative review. Great reviews provide a positive impact on customers looking for what you have to offer. But getting great reviews can be a tedious and time consuming task so that is where BizIdentity can help.

At BizIdentity, we help you get those great reviews on sites mentioned above as well as industry specific sites like Angie’s List, The Knot, Vitals, TripAdvisor, Cars.com, and more. The list is constantly growing, so contact us to find out where we can put great Reviews from your customers.

To get started, all you do is provide us with the names and email address of your customers, and we take it from there!

By the Numbers:

5 Secrets to Getting Positive Online Reviews:

  1. Pay attention to the reviews you already have.
  2. Ask your customers for a Review
  3. Respond quickly to bad reviews.
  4. Reach out to negative reviewers directly.
  5. Make reviewing as easy as possible!

Star Ratings

A +1 increase in ratings equals 5-9% increase in revenue.Source Harvard Business Review

A Survey reported in Search Engine Land shows that around

49%

of local consumers are more likely to use a business that has positive reviews.

And the more Reviews,

the better!

Local consumers like to read up to 10 reviews before making a decision about which local business to use.

Local Consumers

Facebook

It’s a fact:

27%  of consumers have recommended a local business on Facebook.

51% of consumers cite ‘Reliability’ as the most important trait in choosing a local business.


40% of customers would be more likely to recommend a business that has a good special offer.

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